Kidega is an e-commerce website focused on book sales. When the website launched in 2017, the urgent need was brand awareness, digital visibility, social media communication and an umbrella advertising strategy.
Sosyal Keci -by using its e-commerce experience in brand positioning and campaign strategies, ensured the growth of the audience that the brand reached. It assisted the platform to speak directly to the reader and to create a content strategy that would directly attract target audience. The agency worked on the growth strategy of the brand with monthly reports, including competitor reviews and industry insights.